Strategy on iphone App Pricing

June 19, 2009 § Leave a comment

Mantra: “Once free always free”

There is restriction to cross the app pricing into and out of free category. You may consider converting your free app as “App-Lite” and keep it free.

Add features to the free app and re-publish it as full/paid app.

Any existing customers will get the upgrade free regardless it is a free or paid app at the purchase.

Think of strategy before you set the app pricing.

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